Direct Mail Canada
Direct Mail Canada
Direct Mail Canada drives marketing to your Brand and helps you get more customers.
Ongoing research indicates that we are hardwired to pay attention to direct mail and take action, even in this digital age. When we receive a piece of mail sent to us, we open it to see who it is from and why we are receiving it.
Canada Post
Canada Post has applied this research to develop a more intelligent approach to direct mail.
Are you wondering if direct mail marketing is right for you? According to a study conducted by Canada Post, the advantages of direct mail are clear! The study found that:
- 95% of Canadians open their mail the day it arrives
- 68% of Canadians open their mail immediately
- 70% of Canadians are likely to respond to flyers
- Direct mail outperforms email response rates by 30 times
- Canadians consider direct mail three times more trustworthy than social media
- Direct mail’s ROI is more than double compared to other media platforms
- B2B marketers invest an average of 25% of their budgets into direct marketing, postal marketing, and print advertising
Direct mail has a 20% higher motivation response than digital media, making it far more persuasive.
Consumers pay 39% more attention (time spent) to campaigns that integrate direct mail and digital than single-media campaigns.
47% visited a store in reaction to direct mail.
Launch a Direct Mail Canada campaign.
Use direct mail marketing to help introduce your company to new customers, drive customer engagement and elicit a better response for every dollar of your budget.
Advertise your small business.
Small businesses get discounts when they use direct mail to grow. Direct mail marketing is impactful, results-oriented, and a fantastic way to make meaningful connections with your customers.
Marketing for larger-volume businesses
Do you send more than 100,000 direct mail pieces (like flyers, samples or postcards) annually?