Telemarketing
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3 Cold Calling Mistakes That Trigger Rejection

Cold Calling Mistake #1: Centering the conversation around yourself and what you have to offer.  In the old approach, you pull out your telemarketing list, dial the first number, and when they answer, you introduce yourself, explain what you do, and suggest a benefit or feature of your product using your sales script. And then…

Target Market Customer
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Who is your Ideal Target Market?

It is essential that you narrow down your target market to the group of people most likely to buy your product or service because even though it’s possible that a random person might come along and buy your product, when you are spending money on a list you must narrow it precisely to your target market so that you can see a better return on your investment (ROI). This way you will see the BEST results and make more money!

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